Larger beverage containers have always been popular among consumers in Brazil, where there is a social culture of pouring drinks from shared containers rather than each individual having their own single serving. In recent years, brands have seen the use of multi-serve containers expanding to other occasions, including sporting events and music festivals.   To meet the needs of this growing trend in consumption, CROWN Embalagens Metálicas da Amazônia S.A. (Crown Brazil), a joint venture of Cro...